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FUNDAMENTOS BASICOS DE LA GESTION PUBLICITARIA EN TELEVISION

REINARES LARA EVA MARINA Y REINARES LARA PEDRO J.

FUNDAMENTOS BASICOS DE LA GESTION PUBLICITARIA EN TELEVISION - 0 - MADRID-ESPAÑA ESIC EDITORIAL 2003 - 263 pag. 24 cm - 0 0 .

TELEVISION/AGENTES DEL SISTEMA PUBLICITARIO EN TELEVISION/PLANIFICACION DE MEDIOS EN TELEVISION/FORMATOS NO CONVENCIONALES DE PUBLICIDAD EN TELEVISION

ISBN: 84-7356-343-3

Subjects--Topical Terms:
OBRAS GENERALES

Dewey Class. No.: 070.5 / R36

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