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MARKETING TEORIA Y PRACTICA

MCCARTHY, E. JEROME Y OTRO

MARKETING TEORIA Y PRACTICA - 11 - ESPAÑA IRWIN 1993 - 610 pag 24 cm - 0 2 .

LOGISTICA-SERVICIOS-COMERCIANTES/PUBLICIDAD-FIJACION PRECIOS

ISBN: 84-8086-180-0

Subjects--Topical Terms:
CIENCIAS APLICADAS

Dewey Class. No.: 658.8 / M522

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